FREE Market Research Webinar

10 Oct FREE Market Research Webinar

ninaNina Gibbs will give a free webinar on Market Research for Small Businesses: What Is It and Why Do It? on Wednesday, November 15, 2017. Hosted by the Women’s Business Center at the Jefferson Economic Development Institute in far northern California, the webinar is applicable to start-ups and existing businesses. It may be especially relevant for entrepreneurs looking for funding who need to create a business plan or investor presentation deck.

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The webinar will answer questions like:

How can I use market research to help start or grow a business?
Is it worth the time or money?
What can I do myself without having to hire an expert?

This webinar will serve as an overview of what market research is and how you can use it to start and grow your small business. It will also cover your options to conduct market research as a small business with limited resources, including free and inexpensive ways to get research such as downloading an industry report, attending an industry event, using focus groups and surveys, and crawling social media. For businesses with an international reach, the webinar will also discuss resources for expanding into global markets.

Here are two video sneak peeks at what we’ll cover.